AI Insights · Timothy · October 2021
Top 5 Reference Apps Performance on Unified Platform in the UK for Q3 2021
Discover the performance trends of the top 5 reference apps in the United Kingdom during Q3 2021, including weekly downloads, revenue, and active users.
In Q3 2021, the top 5 reference apps in the United Kingdom experienced varying trends in weekly downloads, revenue, and active users. Here is a detailed look at their performance:
Ancestry: Family History & DNA saw a gradual decline in weekly revenue from $30.5K at the start of the quarter to around $23K by the end. Weekly downloads fluctuated, with a notable peak of 2.8K in mid-August. The app's weekly active users increased from 7.1K to 7.7K mid-quarter before stabilizing around 7K towards the end.
Translate Now - AI Translator exhibited a consistent increase in weekly revenue, reaching a high of approximately $5.9K at the end of August. Weekly downloads peaked at 6.6K in late July, while weekly active users grew steadily, peaking at 11.2K in mid-September.
Dialog - Translate Speech experienced a decline in weekly revenue, dropping from $5.8K in early July to around $3K by the end of September. Weekly downloads saw significant growth, peaking at 2.8K in early September, and weekly active users increased to 3.5K during the same period.
Night Sky had a strong quarter with weekly revenue peaking at $3.9K in mid-August. Weekly downloads fluctuated, with a high of 8.8K in early September, and weekly active users reached 29.6K during the same period, showing a significant increase from the start of the quarter.
MyHeritage: Family Tree & DNA saw a mixed performance with weekly revenue peaking at $8.4K in early July before dropping to $2.7K by the end of September. Weekly downloads showed a decline, with a high of 5.5K in early July. Weekly active users decreased from 27.6K to 17.6K over the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.